Tumblr picks itself up again after years of struggle
6 mins | Jan 30, 2022
Could it reach new heights? For a brief moment, in the early noughties, Tumblr was a formative gateway to the internet for millions of young users. Once thought to be past its prime, the creative, chaotic and anonymous is making a comeback thanks to Gen Z obsession with Y2K. Elaine Moore explores the data and financial possibilities behind this potential revival.
From Financial Times